Latest News

Can you smell burning?
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Healthcare professionals are overwhelmed, time poor and firefighting So why do we still need to give them a burning platform Healthcare professionals have been exposed to significant industry changes over the last thirty years: budgets have increasingly been cut and resources have dramatically been stretched. You have probably been aware of it happening, but you…

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Thinking clearly and imagining better
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Stephen Page has an article published in the September 2017 edition of Pharmaceutical Market Europe. What does this have to do with the Trojan Horse? Click below to find out.

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Page & Page joins thenetworkone
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We’re proud to announce that Page & Page has become a member of thenetworkone – the world’s largest and fastest growing network of respected independent creative, media, PR and marketing agencies. The agency world is changing fast so it was important to Page & Page that we became part of something where we truly felt…

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Could you tell a story in six words?
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Ernest Hemingway is one of the greatest story tellers ever and a source of inspiration for anyone trying to communicate. Watch this short magical video to be inspired by Hemingway’s six word story, learn the secret of his narrative skills and take up the challenge to tell your own six word story by filling in…

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Creative Business of the Year
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We are proud to announce we won the Times creative business award, in and amongst a hot bed of creative agencies in the Tunbridge Wells area.

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Seize the moment, now!
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There’s an opportunity for us at present. We’re living in a unique time for the providers of medicines, technology and healthcare solutions. Diametrically opposing forces are at play, with pressure on budgets commoditising markets. Yet, never before have we been so badly in need of true innovation. ‘More for less’ underpins almost all modern value propositions. ‘More’…

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What are your ‘Morning Pages’?
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Julia Cameron, author of The Artists Way promotes the practice of ‘Morning Pages’ – a daily exercise involving three pages of longhand, stream of consciousness writing, meant to be done first thing each morning as a way to ‘catch yourself before your ego’s defences are in place.’ Cameron calls it ‘the bedrock tool of a…

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Stephen talks to the Chartered Society of Designers
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Stephen Page FCSD joined the Society in 1992. After more than two decades working in the design sector, he and his wife set up design consultancy Page & Page based on Eel Pie Island inTwickenham. Design was not always Stephen’s career of choice, as he explained to TheDesigner… “I was inspired by Jacques Cousteau on TV, the glamour…

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Innovation without risk
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What is it we really want? Do we really want to be innovative and creative, or just play it safe? Creating real brand standout has never been harder. Increased competition and availability, means audiences now have access to numerous competing brands, often with little differentiation between them. And with features and benefits on an almost…

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Forget the Box shortlisted for the Drum Dream Awards
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The joy of finding new people you really click with is pretty much unbeatable don’t you think? Isn’t it just the best surprise you can have in any given working week? At the outset of setting up Page & Page, we knew if we were going to offer added value in the crowded design and…

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Your secret purpose
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We all know best practice and the best brands are driven by a higher human purpose, but for most of us the very real commercial goals we have to meet can often get in the way. So, we asked marketing and communication people if they’d kindly tell us their secret purpose. We were after that…

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Imprint
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Harness your secret purpose, build your brand and grow your business You want to grow your brand That’s not a secret – you’re probably quite open about that… …but if you want to grow your business and you’re engaged in developing visual communication of some sort please read this short piece – it is our way…

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The Rolling Stones, The Who, David Bowie! Page & Page?
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Could you benefit from our inspiration because right now we’re working slap bang in the middle of somewhere very special indeed? This spring Page & Page, our growing design and brand business, has embarked on an exciting new phase. More work meant we needed additional inspiring space so we’ve moved to somewhere very special indeed.  Our…

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Your view on the big misunderstandings within marketing communications
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Do you think these are the four big misunderstandings within marketing communications? How many of us are aware that most of what we receive in terms of communication is actually processed subconsciously? I think the model normally used is one that says 70-80% of the information we take in through our eyes passes our rational,…

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What do you think is the most important aspect of a creative brief?
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At Page & Page we believe one of the most important aspects of a brief is the single-net impression. The short statement that sums up what we’d like the target audience to hold in their mind’s eye once they’ve encountered the communication we’ve directed at them. We work hard to ensure any brief we develop…

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What’s on your to do list today?
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If you’re anything like me your ‘to do’ list today is a long one. For me, it features eight phone calls to drum up more business, four meetings to rearrange, a workshop to scope, a piece to write for LinkedIn and that cohesive, beautifully imaginative design work we’ve just completed for some hospitality lounges I…

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Is life too short for so much content marketing?
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Page & Page is only six months old but we’ve already enjoyed more briefs from our clients than we ever expected. Since we began a pattern is emerging and we have agreed one thing with all of our clients: we will help them produce content but it is going to be content that is relevant…

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Forget the Box
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We were delighted our book, Forget the Box, was recently reviewed by the Marketing Society . Thanks to Nick Jefferson and the Marketing Society http://bit.ly/boxforgotten

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Do you have an imagination?
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Do you have an imagination? We asked you if you have an imagination and to date almost 120 of you have responded with a resounding YES! Of course, being mischievous, we then went on to ask whether you felt you were valued by colleagues for what you imagine and whether there was a connection between…

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Creative briefs urgently need more oomph!
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A short update on our ongoing research into the role creative briefs play. Our core premise is that an imaginative, stimulating brief leads to better marketing and communication. The creative brief is the crucial piece of any project because it communicates the client’s requirements to the creative team. The clearer and more imaginative this is the…

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