Siaca_Teaser
Siaca_logo

Brand launch
SIACA

Challenge

There are fewer and fewer independent Dispensing and Appliance Contractors (DACs) with 85% of them being vertically integrated

Insight

Being an independent gives choice – so patients and HCPs are confident they are making the right decision regarding the products they buy. 

Solution

Formation of an association (Specialist Independent Appliance Contractors Association SIACA) to represent the interests of the smaller independents. 

Result

The fresh, clean identity, website and printed collateral that communicates the strength of being independent but having the support of a group. Membership grows year on year.

Deliverables:

Identity, brand guidelines, printed materials, website exhibition stand